For
Purpose
and
Profit

SOCIAL IMPACT BUSINESS STRATEGIST + NON-EXECUTIVE DIRECTOR

Business-led
social impact

In a world where stakeholders demand transparency, accountability, and ethical leadership, a purpose-driven approach becomes a strategic imperative for organisations looking to remain relevant and resilient in a rapidly changing marketplace.

When intentionally considering the impact of their decisions on all stakeholders - employees, customers, communities, and the planet - organisations are building trust, working collaboratively towards sustainability measures, and enhancing their reputation as leaders in their sector.

Yet, identifying, developing and executing on social impact strategies comes with its own set of challenges and raises critical business questions.

  • Can you deliver what you are promising?

  • What will create alignment between sustainability goals and business strategy without disruptions to operations?

  • How do you manage compliance, financial and reputation risk associated with the social impact initiative?

  • What ways do you measure and demonstrate impact so you address stakeholder concerns and build trust?

  • What innovative funding models and social marketing initiatives can overcome resource limitations and scale impact?

eXPERTISE IN
YOUR CORNER

My established portfolio career across the not-for-profit, corporate, media and government sectors, allows an innovative approach to my roles as Non-Executive Director and Social Impact Business Strategist. Backed by 20+ years of experience as a Social Marketer, I can partner with you to drive strategic initiatives that advance your mission.

Whether you want to amplify an existing strategy, create one to align with your mission, or respond to market demand on ethical responsibility, my turn-key approach works across six core areas to ensure your bases are covered.

The Turn-key Approach

From concept to creation

Research &
Strategy

Conduct industry research to develop innovative social impact strategies that tackle the issue.

Tackle
Complexity

Understand the regulatory environment to uphold ethical standards, and anticipate and mitigate risks for long-term sustainability.

Oversee
execution

Develop work plans and advise on resource allocation required to actualise the strategy.

CULTIVATE
ALLIANCES

Facilitate stakeholder engagement initiatives to enhance partnerships, forge collaboration and enhance community participation.

SOCIAL
MARKETING

Create collective consensus via strategies across communication, brand and corporate PR to promote behavioural change.

IMPACt
IDENTIFICATION

Establish metrics for measuring and reporting both social impact and organisational benefits.

My services are tailored to:

  • Forward-thinking leaders driving positive change

  • Purpose-driven organisations maximising social impact

  • Funded nonprofits or social enterprises scaling sustainably

  • Companies integrating social responsibility into their models

  • Government agencies and foundations fostering equity

purpose-driven
partnerships

Let’s Begin

Social impact x Business success

Let’s move through the issue to the initiatives that tackle it.

“Brigette's extensive knowledge shines through in every project she undertakes. Her strategic thinking ability and rigour to execution make her a formidable executive with proven experience to transition concepts and ideas to practical and impactful solutions to markets and consumers. Her collaborative spirit and outstanding work ethic create an environment where teams thrive and ideas flourish.”

— Paul Kattestaart